Catiebelle | Designer & Art Director

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Catiebelle is a designer and art director who specializes in combining hand-crafted elements with digital brand strategy. She has an MFA in Advertising Art Direction with recent experience as creative director for a Portland start-up and as art director for a large agency in Chicago. Her work includes campaigns for brands like Kashi and Secret (Proctor & Gamble) as well as the full brand launch for the mobile app TipTap.
Project: Untitled

Role: Art Director

Software Used: Adobe Illustrator, Photoshop & Indesign

Positive Outcomes: Increased sales of product, engaged customers through social media

Description: Worked with copywriter to formulate the winning campaign idea, "The World Is My Gym", and saw it through from concept to execution, including print, web, social & activations. Directed on-location and food print shoots. Led commercial scripts & storyboards, to animatics with voice-over for testing

Projects by this Artist

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